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The search is on for the next “Philippines Entrepreneur of the Year”, and everyone on the business is keen about guessing who will win the said award. Nominations are now being accepted and will be facilitated by SGV Foundation, Inc.

Emst &Young accounting firm will give the prestigious award. Past winners include National Bookstore’s Socorro Ramos, Jollibee Foods Corporation’s Tony Tan Caktiong, Alaska Milk’s Wilfred Steven Uytengsu Jr., Cebu Air’s Lance Gokongwei and Senen Bacani of La Frutera Inc.

Mrs. Socorro Ramos, Nanay Coring as called by everyone was 83 then and was rushing from one meeting to another. Nanay Coring works more than 8 hours a day six days a week overseeing the operations of National Bookstore. She says, “If you have the love and passion for what you do, hard work is no longer a sacrifice but a joy. I love this business. Eighty-three na ako pero takbo pa rin ako ng takbo. And you have to be humble. To be a successful tindera, kailangan mas mababa ka sa customer. Give them what they are looking for at the lowest price possible.”

Previous winners have that same passion for their work. So, who will be joining the league of these passionate entrepreneurs?

All Filipino entrepreneurs are qualified provided that they have active businesses for at least 2 years to be nominated for the prestigious award, as long as they are primarily responsible for their business’s performance. The award consists of five categories: Master Entrepreneur, Small Business Entrepreneur, Social Entrepreneur, Industry-specific Entrepreneur (manufacturing sector), and Woman Entrepreneur.

Anyone associated with a successful entrepreneur can nominate him for the award and you can even nominate yourself.

Areas to be judged are growth in turnover, profit, and number of employee; degree of innovation; creativity and ingenious production; marketing and selling techniques, and extent of expansion into local and international markets. The top winner will represent the Philippines in the World Entrepreneur of the Year awards to be held in Monaco in 2009.

Tony Tan Caktiong surpassed entrepreneurs worldwide for winning the World Entrepreneur of the Year award in 2004.