Posted on March 28th, 2009
The business process outsourcing industry is still one of the top contributors to the Philippine economy, as evident by more call centers setting up office in the country. Global outsourcing giant Wipro Technologies opened their call center facility in Cebu in April last year. This early, it is planning on opening its second call center in the country.
They are currently scouting for the location of their second office, these potential sites include Metro Manila, Clark, Baguio and Bacolod. Romit Gupta, country head of Wipro BPO Philippines Ltd., Inc. said Manila seems to be a very strong contender, but it is still â€œunder due diligence.â€ Gupta said that factors being considered are the locationâ€™s business environment, government support, manpower availability, and the cost of doing business.
He said that the new site will be serving a new client, â€œwe have a new business, new acquisitions coming in and the Philippines is extremely strategic in terms of our global expansion strategy.â€ Their Cebu site presently serving three clients from the US and the UK. Gupta discloses that another client was in the pipeline and that the company is looking to expand within the North American market.
When they opened last year, their Cebu site which is located within the Cebu Business Park, started with only 50 workers. Now, they are hiring 200 more workers to bring its work force to 600. In the next months, they will be hiring 250 more workers.
Wipro, whose parent Wipro Ltd. is listed on the New York Stock Exchange, is one of the largest product engineering and support service providers worldwide. They offer IT solutions and services, including systems integration, information systems outsourcing, package implementation, software application development, and maintenance services to corporations around the world.
Gupta said they chose Cebu over other Philippine cities for its first call center office after it was named among the top emerging global outsourcing destinations.