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The country’s leading provider of voice, data and video telecommunication services, Philippine Long Distance Telephone Company (PLDT), has opened its fifth Innovation Laboratory at the Subic Bay Freeport Zone. The P20-million Innolab facility was built to help boost the information technology (IT) sector in the ecozone.

The four other Innolab sites of PLDT in the Philippines are in Manila, Cebu, Clark and Davao.

Subic Bay Metropolitan Authority (SBMA) administrator Armand Arreza said, “PLDT’s Innolab marks a new foundation for Subic Bay’s emergence in the knowledge economy.” He added, “With PLDT as partner, the Subic Bay Freeport can now shift from labor-intensive industries to knowledge-based industries, guided by the emerging trends in the IT sector.”

PLDT officials said the Innolabs have been a venue for the development and testing of innovative products and business solutions in collaboration with customers. These innolabs have already accommodated more than 2,000 visits from various industries, since the first one was launched in 2003.

PLDT first vice-president Nerrisa Ramos said the PLDT Innolab features “proofs of concept” of breakthrough technologies that are being offered by PLDT. “Soon everyone will realize that Subic’s IT capabilities is as good as what is offered n Manila, Cebu, Clark and other renowned BPO destinations in the country,” she said.

PLDT said, it is now offering various “cutting edge” IT solutions in the fields of hotel and restaurant management, manufacturing, retailing, franchising, real estate, and BPO.

“The Internet is playing a huge role in today’s management of businesses. With PLDT solutions, people can monitor and make business directions even from afar, and even generate cost-savings, as they employ these technologies that streamline business processes,” Ramos said.

The theme of the Subic Innolab launch was “Fully Loaded,” which best describes the number of resources, such as best class infrastructure, that are employed by the lab.